Set a budget, pick how strong your content is, and see the reach — then compare it to spending the same money on Meta ads.
How clippable your footage is — music videos, live sets, studio clips, behind the scenes. Stronger source material gets watched longer, so each view costs less.
Meta’s average cost sits around $12 per 1,000 impressions. Here’s what your budget looks like side by side.
Paid ads end the second the budget runs out. Clips stay live on the clipper’s account and keep pulling views for months afterwards.
Hundreds of clippers cut your footage themselves. It lands in the feed as content people choose to watch, not an ad they scroll past.
No editor, no ad account, no agency retainer. The clippers make the content and get paid from the same pool.
Payouts are tied to views the clips actually earn. Nothing gets spent on impressions that go nowhere.
Estimates, not guarantees. Figures come from our own campaign data at a $1.00 average cost per 1,000 views, with 75% of every budget going straight to the clippers driving those views.
Real results move with content quality, how much footage there is to cut from, and platform performance — which is why the range matters more than the headline number.
The Meta comparison uses a $12 CPM, the middle of the current $10–14 industry average, and counts paid impressions rather than organic views.
Tell us the track, the footage you have and the budget. We’ll come back with a realistic target.
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